SUBLIM
THE CHALLENGE
The challenge for Andorra, primarily known for its ski resorts, is to stand out during the summer season by developing an ambitious cultural offering.
Cirque du Soleil must conceive an original show capable of establishing itself as a strong and distinctive cultural experience for Andorra as a summer destination, drawing on a bold and unexpected thematic universe to captivate all generations and renew the sense of wonder of an audience that returns year after year. For this edition, Cirque du Soleil chooses to place haute couture at the heart of the narrative.
THE SOLUTION
Since 2013, Cirque du Soleil has illuminated the city's summers with original shows presented in an ephemeral 3,500-seat venue in the heart of the urban centre, reinventing itself each year around an entirely new thematic universe, from haute couture to celebration and participatory music, to surprise and build loyalty among an audience that returns from one edition to the next with the certainty of discovering something new.
SUBLIM immerses the audience in the intimate world of a great fashion designer at the twilight of his career, whose mannequins mysteriously come to life to retrace, through a series of colorful acrobatic acts, the creative journey of a lifetime dedicated to fashion. From his first sketches that come alive in a wild and dynamic dance, to the dreamlike muses who inspire him in poetic aerial acts, each tableau is a creation in its own right, where the ephemeral beauty of fashion is sublimated into acrobatic art.
